Welcome to ASAP - Association of Strategic Alliance Professionals

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   MARQUIS SPONSORS

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Thank you to everyone who made this year's Summit a tremendous success. Below you will find a description of the exciting program that we had at this year's event.

Strategic Alliances in the Global Economy are an indispensable tool to capture new markets, innovation and cost efficiencies around the world. They have become a critical core competency for global and multinational organizations, and are also becoming increasingly important to smaller and mid-sized businesses who find they are competing in their local economies with companies around the world.

Discover how companies large and small are meeting the challenge of the global economy by creating strong allies and alliances, with special emphasis on leveraging and penetrating Pacific Rim markets including North America, China, Hong Kong, India, Japan and Singapore.

Who Should Attend?

CAO's CEO's, SVP's, VP's, Directors and Managers of:  

  • Alliances
  • Business Development
  • Marketing and Channels
  • R&D/Product Development 
  • Product Management  
  • Strategic Sales and Marketing
  • Corporate Strategy    
  • International Sales and Marketing
  • Supply Chain, Manufacturing & Strategic Sourcing
  • Corporate and Outside Counsel
  • Strategic Planning, and
  • Service Providers and Consultants

What You Will Learn

Increasing your Alliance Success Rates through Alliance Best Practices:

  • Measuring, Demonstrating & Communicating the Value of Your Alliances & Alliance Programs
  • Building Customer-Centric Alliance Value Propositions
  • Developing High Performance Alliance Managers

Alliance Relationship Management:

  • Creating Trust and Managing Inter-Cultural Relationships
  • Choosing the Right Partner
  • Selecting the Right People to Manage Alliances
  • Developing High Performance Alliance Managers

Don't Miss These Program Highlights:

Special Breakout Sessions

  • Driving Successful Pacific Rim Alliances
  • BioPharma Alliances

By-Invitation-Only Chief Alliance Officers’ Roundtable

Three Dedicated, Optional Hands-On Interactive Pre-Summit Workshops for:

a)  Alliance Executives
b)  Alliance Managers
c)  The Entire Alliance Team

Research Findings from a new "State of Alliances" Project conducted by United Nations University  (with the Assistance of ASAP)

Maximize your attendance at the Summit with the new partners and prospects
during special prearranged networking sessions

Attend these Not-to-Be Missed Events:

  • The Opening Night Reception hosted by Members of ASAP’s  Award-Winning Silicon Valley Chapter
  • ASAP's Annual Awards of Excellence  Dinner & Presentations

   

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 SILVER SPONSORS

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  BRONZE SPONSOR

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