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The Quantifiable Value of the Alliance Profession
The business effectiveness of all alliances and partnerships is directly impacted by the knowledge and experience of the alliance professionals and management teams responsible for their success. It is estimated that a third of the U.S. GDP (est. $12.3 Trillion / 2005) is alliance/partner related , which approximates to $4 Trillion. . Our research conservatively estimates that the U.S. GDP would increase by $40 Billion for every percentage point performance improvement of those alliances cumulatively.
“The value to IBM of a disciplined and well managed alliance process is demonstrated by an immediate increase of partnership performance…as much as 35%. Highly skilled and experienced Alliance Managers are integral to that success rate.” – Mark Hanny, IBM VP of Alliances.
"Greater than half of BI's annual US revenues are delivered through our strategic alliances. We rely upon these well managed partnerships to maximize our portfolio. A global Alliance Management certification process will give us yet another important tool to further develop our alliance management expertise and continue to excel as a preferred partner.”
- Mike Leonetti, Head HealthCare Partnerships, Boehringer-Ingelheim Pharmaceuticals, Inc.
Value To the Organization:
- Time to Market: Enhanced return on investment (ROI)
- Optimal Agreements: Leave nothing on the table.
- Increased Revenues: Leverage value
- Minimized Risks: Proven strategies and tactics
- Customer Satisfaction: Higher success rates
Value To the Individual;
- Validate and strengthen alliance management expertise
- Potential to increase earning power
- Be a more competitive candidate