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Webinar - High Performance Tips for Channel Account Managers
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This panel discussion will explore best practices for Channel Account Managers (CAMs) and provide tips for high performance CAMs. In today’s rapidly changing environment, high performing CAMs cannot just be relationship managers, they need to be business managers and advisors to their channel partners. Plus learn how to apply ASAP expertise in account planning to Channel Account Management.

12/3/2014
When: Wednesday, December 3
12:00 PM to 1:00 PM EST
Where: Online Webinar
Presenter: Steven Perry, Pereion Solutions, President
Contact: Brendan Ward


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This panel discussion will explore best practices for Channel Account Managers (CAMs) and provide tips for high performance CAMs. In today’s rapidly changing environment, high performing CAMs cannot just be relationship managers, they need to be business managers and advisors to their channel partners. Plus learn how to apply ASAP expertise in account planning to Channel Account Management.

We have a group of seasoned channel executives that will provide their perspective on what are critical skill sets for Channel Account Managers. The discussion will include:

  • What is the role of CAM’s in assisting their partners identify market opportunities and set a marketing plan?
  • What is the most effective approach to driving the Strategic Account Planning process?
  • What role should the CAM play in helping to work specific sales opportunities?
  • What are the core skills required to fill this role effectively?
  • What differentiates an average CAM from a high performing CAM?
This session is sure to give Channel Account Managers a few best practice takeaways that they can use to enhance their current sales performance and to keep their channel career on a high performance track.

Speakers:

Leona Helverson | Verizon | Channel Strategy & Partner Engagement
Scott Barlow | Reflexion Networks | Vice President Sales & Marketing
Nellie Scott | SAS Institute | Channel Enablement Manager

Moderator:

Steven Perry | Pereion Solutions | President

For more information email us at info@strategic-alliances.org or call +1-781-562-1630