To register for this face to face chapter event, click on the Register link above.
This session will explore best practices at several local companies and how they design and deliver partner programs that create value for different types of partnerships.
In a one-on-one strategic alliance, you can customize an alliance relationship based on the unique requirements of each partner. When you develop and grow alliances programmatically, you need to design partner programs that generate the desired business outcomes and create value for your partners.
This will be a panel discussion where we explore several different types of partner programs and what makes them successful. We will explore the key elements of the partner program value proposition and how well it delivers on that promise to the partner community. By looking at best practices across multiple companies and partner program types, attendees will gain an understanding of critical success factors in designing and executing a successful partner program.
Panel Discussion Points:
• Creating partner value proposition
• Program design & elements
• Program management/scorecards
• Critical success factors
Steven Perry, President and Founder, Pereion Solutions
Pereion Solutions provides partner channel development and customer analytic services. Steve has extensive experience in developing and managing partner programs.
Mark Coflin, CSAP, Senior Director, Alliance Management, Global Business Development & Licensing, Baxalta
Mark Coflin is responsible for building the Baxalta organization capability as a world-class leader in partnering, alliance management, and alliance execution.
Michelle Gardner, CA-AM, Partner Executive, IBM Business Development and ISVs
Michelle has spent the past 15 years creating and managing business partnerships and alliances for IBM and is currently focused on a select group of software company relationships.
Kara Shipulski, Vice President, Senior Managing Director at Liberty Mutual Insurance
Kara Shipulski comes with over 20 years' experience in advertising, affinity marketing and alliance management in the insurance industry.
Scott San Antonio, CA-AM, North American Director, Alliances, Schneider Electric
Scott San Antonio is Schneider Electric's North American Director for their alliance with Cisco.
Hope to see you there on October 14, and please consider inviting your colleagues who contribute to managing your alliances.