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ASAP Netcast Webinar Series

The ASAP Netcast Webinar Series are a FREE member benefit featuring thought leaders in the alliance and collaboration profession who deliver in-depth analysis and how-to information on subjects most pressing to the professional. Each hour-long webinar delves into the challenges and solutions around both overarching topics related to alliance management, and even subjects specific industries and practices.

Netcast Webinars are scheduled monthly (see our calendar) and are archived in the Member Resource Library for ASAP members who miss the professional development opportunity.

Click here to check-out upcoming ASAP events

See a selection of summaries from our recent powerful and educational webinars below and inquire about membership today!

Executing in the Field: The Key to a Sustainable Alliance

September 29, 2016


The strength of any long-lived alliance is in its ability to execute in the field—in front of customers who purchase and consume services and amongst the sales teams that must implement initiatives and follow the established rules of the road. Maintaining alignment from corporate to field and between the partners requires alliance professionals to be proactive to ensure that the parties don't drift apart - or take each other for granted.


John Maltby
Director, Group Strategy and Partnerships
Control Risks

Sally Wang
VP Global Alliances and Partnerships
International SOS

Going Global: When the Whole is Greater than the Sum of the Parts

August 25, 2016


Often a global alliance is managed region-by-region or country-by-country with little coordination or integration among the geographies. Building a truly globally-balanced partnership ensures diversification against risk should any one region's growth decelerate—and it requires a sophisticated level of skills to seamlessly operate amidst multilingual/multi-cultural/multi-currency/multi-regional and many other country-specific dynamics that are simultaneously fascinating and highly complex.


John-Marc Clark, CSAP
Managing Director, Strategic SI Development
Citrix Systems, Inc.

Aligning Partnership and Distribution Strategies

July 21, 2016


Too often when considering different distribution channels for products and services, companies emphasize direct distribution over other routes to market, without appropriate consideration of the costs and benefits of indirect alternatives. In this webinar Jessica Wadd, Principal at Vantage Partners, and Sam Stewart, Consultant at Vantage Partners, will outline an approach to developing distribution strategies that focuses on identifying the best routes to fulfilling customer needs, irrespective of bias toward indirect or direct distribution.


Jessica Wadd
Vantage Partners

Sam Stewart
Vantage Partners

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