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‘Like Putting Together a Puzzle’: IBM Execs Tackle Cyber Security Concerns of Multi-Party Alliances in 2018 ASAP Tech Partner Forum Keynote

Posted By Cynthia B. Hanson, Friday, November 2, 2018
Updated: Wednesday, October 31, 2018

Threat factors are a growing concern for alliance managers coordinating multi-party, multi-industry collaborations. They need to consider the potential new channels created by their complexity, such as shared information and data. That message was woven into the keynote address “Cyber Security Ecosystem Meets the Customer Experience” presented by Mitch Mayne, public information officer at IBM, and Wendi Whitmore, global lead for IBM’s X-Force Incident Response and Intelligence Services (IRIS), at the 2018 ASAP Tech Partner Forum, “Reimaging Part­nering in a Disruptive World,” on October 17, at the Four Points by Sheraton, San Jose Airport, San Jose, California.

IBM has streamlined two separate cyber security response teams: one that deals with major security breaches and another that focuses on threat intelligence, detection, and response. The teams are oriented toward both internal and external communications in the event of a major pandemic cyber attack, the speakers explained. IBM is partnering extensively with more than 200 companies on cyber security response “through shared relationships with private and public companies,” explained Mayne. “Cyber security is a lot like putting together a puzzle. No one team has all the pieces. Our system helps us better protect clients and ourselves, and increases the speed of response.”

He then introduced IBM’s Cyber Range, an immersive, lifelike environment, based in Cambridge, Massachusetts, for simulating a breach. The Cyber Range teaches about appropriate, timely responsiveness by taking attendees through an actual breach that includes answering multiple ringing phone calls from the press and FBI. The program drives home the importance of having an integrated plan and a responsive, educated company culture.

The hand’s on teaching tool includes actual technology that “responders would be using. What the range is really fast at is increasing communications and awareness between groups,” Whitmore said.

Best practices are shared between teams, such as coordinating the split-second communication needs of executives with the slower pace of tech teams, which must compile and analyze large volumes of data. For example, the C-suite needs to understand why it could take four hours or even three days to assess data, she explained further. “It really increases perspective, and we have seen organizations really transformed by the process.”

It’s about building a cyber security culture within the company, Mayne added. Additionally, the Cyber Range instructs on the dos and don’ts of how and what to communicate to the press, clients, and internally: “How do you manage them during a breach?” He then provided some tips:

  • Have a holding statement prepared in advance that could cover a variety of incidents and you can release at a moment’s notice.
  • Let employees know ahead of time what is acceptable to say and do.
  • Do not speculate: Release only factual information and shows you have command of the situation.

In October, IBM plans to unveil the next level of the Cyber Range.  The Mobile Range will visit the National Mall in Washington, D.C., universities on the US east coast, and Europe in January.

During the Q&A session, an attendee described having just signed a multi-party contract with extensive language on cyber security response responsibilities.

“You have to ask your partners, ‘Do you have a plan in place if something like this were to happen?’” Mayne replied.

In another question, someone pointed out that compartmentalization helps with security, but then asked, “How do we partner and make sure these things are worked through?”

“Compartmentalization has created a lot of the problem,” replied Whitmore. “The more you can have increased communication between the stakeholders, the better your chance that you can quickly work through these scenarios.”

See more of the ASAP Media team’s coverage of the 2018 ASAP Tech Partner Forum on the ASAP Blog at www.strategic-alliances.org. Learn more about the 2018 ASAP Tech Partner Forum at http://asaptechforum.org

Tags:  2018 ASAP Tech Partner Forum  Channels  communication  Customer Experience Mitch Mayne  Cyber Security  Disruptive World  Ecosystem  IBM  IRIS  Mobile Range  partner  partnering  shared information and data  stakeholders  Wendi Whitmore  X-Force Incident Response and Intelligence Service 

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Fascinating Mix of Case Studies Woven Into ASAP Conference Programming This Fall

Posted By Cynthia B. Hanson, Monday, September 17, 2018

Trio of conferences this September, October, November will include plenty of practical sessions with real-life examples of partnering success stories

The next issue of Strategic Alliance Magazine will include a fascinating case study on the Dutch Alliance for Data and Tax on Wages and Benefits, a complex alliance between the Dutch IRS, National Social Security Administration, and Statistics Netherland. The two alliance managers in the article will also provide details on how they formed, managed, and problem-solved the complex collaboration in a session at the upcoming 2018 ASAP European Alliance Summit: “Owning Your Ecosystem & Building the Future,” in Amsterdam, The Netherlands, Nov. 8-9 (location to be announced).  

Case studies are a powerful way to make a point, demonstrate useful tools and techniques, and highlight the best practices used to solve alliance challenges. There’s nothing quite as impressionable as a real-life alliance success story packed with examples of problem solving, effective frameworks, and cutting-edge techniques. In fact, the European Summit will kick off with a “Case Study of a Large-Scale Bi-Lateral Strategic Alliance,” presented by Christophe Pinard, director of global strategic alliance at Schneider Electric and Jean Noel Enckle from emerging solution ecosystem development at Cisco. The two speakers plan to provide their reflections and case perspectives on the dynamic, progressive alliance between the two companies. 

Their talk will set the stage for a summit where as many as 30 case studies will be tucked into sessions spanning a wide range of cross-industry topics, including

The Internet of Things (IoT), telecom, financial services, pharma/life sciences, digital ecosystems, telecom, energy, fintech, consumer goods, and other areas of interest. Presenters will include the heads of alliance divisions, CEOs, and other professionals.

A similar trend is afoot at the upcoming 2018 ASAP BioPharma Conference: “Creating Valuable and Innovative Partnerships by Driving the Alliance Mindset,” at the Hyatt Regency Boston, Boston, Massachusetts, Sept. 24-26.  Case studies are a great tool for teaching, and they will be central to the session “Let’s Make a Deal: Driving Better Contracts to Win in Clinical Genomics,” presented by Katherine Ellison, CA-AM, associate director of alliances at clinical genomics leader Illumina, Inc. Attendees will be asked to consider several of Illumina’s case studies and then delve into key areas where the alliance teams worked collaboratively with business development throughout the deal negotiation process.

Participants are asked to prepare for the session and bring their own case studies to share and discuss with peers on relevant topics, such as:

  • Methods to transform working relationships
  • Shared process models and governance structures to facilitate collaboration
  • Fit-for-purpose tools that drive internal and external information sharing
  • The merits of centralized and decentralized alliance and business development models

If you’re more interested in customer case studies on the tech side, join some of the biggest tech movers and shakers for one day, October 17, at the 2018 ASAP Tech Partner Forum: “Owning Your Ecosystem & Building the Future,” at the Four Points by Sheraton, San Jose Airport, San Jose, California. Keynote speakers Mitch Mayne and Wendi Whitmore of IBM, plans to weave some relevant alliance experience into his talk “Cyber Security Ecosystem Meets the Customer Experience,” and there will be plenty of concrete case study examples from Scott Van Valkenburgh, CSAP, vice president, global alliances leader at Genpact in his talk “Robotic Process Automation (RPA): Partnering Considerations.” Genpact has implements several successful RPA projects with Genpact’s RPA partnering strategy, and Van Valkenburgh plans to share lessons as well as customer case studies as he discusses Genpact’s launch and early RPA strategy.  

Learn more about these and other case studies, review additional sessions and content, and sign up for early bird discounts at the following links:

BioPharma Conference: http://www.asapbiopharma.org/sessions.php

Tech Partner Forum: http://www.asaptechforum.org/index.php

European Alliance Summit: https://www.asapeusummit.org/

Tags:  alliances  ASAP BioPharma Conference  ASAP European Alliance Summit  ASAP Tech Partner Forum  case studies  Christophe Pinard  Cisco  Clinical Genomics  Cyber Security  ecosystem  Genpact  governance  IBM  Illumina  IoT  Jean Noel Enckle  partnering  partnerships  RPA projects  Schnieder Electric  strategy 

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