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A Five-Point Agenda for Creating Your Organization's Collaborative Leadership System
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A Five-Point Agenda for Creating Your Organization's Collaborative Leadership System

When: Thursday, December 13
12:00 – 1:00 PM EST
Where: Online Webinar
United States
Contact: Brendan Ward

Online registration is closed.
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Be it MedTech, InfoTech, or FinTech, Technology + Partnering together are rewiring organizations—and redefining what it means to be a leader. How will you:

  • Overcome organizational barriers, inertia, and old ways of leading?
  • Drive collaboration top-to-bottom, end-to-end across your organization and ecosystem?
  • Amplify the ability to develop and test partnering ideas that upend traditional business models, replacing them with outcomes-based models?

Collaboration redefines leadership. Previously partnering executives were incented to build a team that followed orders and achieved quarterly targets. Now collaborative leaders must become entrepreneurial catalysts for change—while still delivering quarterly results.

Alliance and partnering professionals—the tip of the spear of collaborative leadership—must redefine their roles too: from managers of individual alliances or a portfolio of like partnerships to orchestrators of the partnering ecosystem, where the customer is at the center and there's no boundary between your company and your partners.

This webinar presents a five-point collaborative leader's transformation agenda—a roadmap for creating your organization's leadership system for a rapidly changing digital world. Whether you lead an organization, a team, or just yourself, this webinar will highlight examples of people and companies who are developing the systems, incentives, structures, and accountabilities that are realizing the value of Technology + Partnering.

Participants will be armed with data, stories, and be ready to set their own transformation agenda, building a roadmap to guide the journey.

About the Presenters

The Rhythm of Business has been driving partnering outcomes since 1999 through thought leadership and alliance management expertise. Our customized consulting and educational offerings enable and develop the partnering mindset, skillset, and toolset throughout your organization—from the executive suite to the front lines of research in the lab or sales in the field.

Principals Jan Twombly, CSAP and Jeff Shuman, CSAP, PhD are trusted advisors to the ASAP community, working as an extension of partnering and alliance management teams, helping them accelerate outcomes from partnering and alliances. They help business leadership move organization, operations, and behavior to a more collaborative way of working, both internally and externally. They guide companies to reach higher levels of alliance success by integrating partnering into all aspects of the business. Customized education and training bring alliance and collaboration skills to all who interact with partners.

Twombly serves on the Executive and Management Committee of the Association of Strategic Alliance Professionals (ASAP). She is editorial advisor and frequent contributor to ASAP Media, publisher of Strategic Alliance Magazine, and together with Jeff Shuman, contributed to the ASAP Handbook of Alliance Management: A Practitioner's Guide. Her volunteer responsibilities previously included the program content of ASAP conferences. Shuman was part of the team that created the CA-AM and CSAP certifications.

Shuman is also a tenured professor of management at Bentley University where two of his courses, Managing Strategic Alliances and Entrepreneurial Thinking, are part of the MBA curriculum. Both he and his students appreciate the many contributions of ASAP members to the next generation through their classroom presentations and student interviews!

Believing that one can't teach without experience, Shuman has founded or been part of the founding team of five companies across multiple industries—including a computer company that was the first to build an alliance with Microsoft to distribute Windows 3.0 through an original equipment manufacturer (OEM) environment. All of his companies have had partnering as a core strategy and organizing principle of the business.

Together they have a rich history of developing, publishing, and presenting strategic and practical thinking that advances the art and science of partnering and alliance management.

For more information email us at or call +1-781-562-1630