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NE Chapter - The Internet of Things is Coming: Is Your Alliance Strategy Ready?
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The Harvard Business Review warned last month that the Internet of Things (IoT) is a revolution in business that will upend the strategies of many companies. That means that your alliance strategy must change too.

When: Thursday, February 26
6:00 PM to 8:30 PM EST
Where: PTC
140 Kendrick St.
Needham, Massachusetts  02467
United States
Contact: Diane Fokas

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Come to the ASAP New England Winter Event on Thursday, February 26th at 6pm at PTC in Needham MA. We'll have a Cross-Industry Panel Discussion on The Internet of Things (IoT).

The Harvard Business Review warned last month that the Internet of Things (IoT) is a revolution in business that will upend the strategies of many companies. The new smart, connected devices that are coming on the market require cooperation among device makers, consumer electronic companies, internet providers, and data analytics services, and more. This cooperation is likely to take place in design, standards setting, sales, and the actual provision of the new services. And they will make obsolete some existing ways of doing business.

When new technologies have burst on the market in the past, players have always responded by forming new partnerships and restructuring existing ones. We expect that as a result of the rise of the IoT, companies that did not used to work together now will need to find ways to do so. And existing partnerships may be affected by the industry structure. All this means that, whatever your business, your alliance strategy most likely must respond.

  • Do you understand the impact of IoT on your business and existing partnerships?
  • Do you know how to chart new alliances to respond to the revolution?
  • Do you stand to gain or lose?

An expert panel will help you think through these issues.

Our panelists from PTC, Verizon, Philips, and Medtronic will examine alliance strategy from all sides of the IoT ecosystem – devices, data services, and communication platform. This promises to be a unique event to learn about one of the hottest areas of business.

To prepare to get the most out of this session, you may want to read the HBR article here:

This is a great opportunity to catch up with your Alliance Management colleagues, share some tasty treats, and come away with some actionable ideas.

Hope to see you there on February 26th!


Moderator: Ben Gomes-Casseres
Professor at Brandeis University, and
Author of “Remix Strategy: The Three Laws of Business Combinations” (forthcoming)

Dave Canavan
Senior Vice President, Partner Business Development at PTC

Jane Kelley
Regional Director Data Sales at Verizon Wireless

Drew Logan
Senior Director of Product Development at Medtronic

Narciso Tan
Senior Director, Strategy and Business Development at Philips Healthcare


140 Kendrick St.
Needham, MA 02467

Click here for directions and parking info.

For more information email us at or call +1-781-562-1630