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RTP's Recipe for Success: Employing Alliances
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When: Tuesday, March 21, 2017
5:30 pm - 8:30 pm EST
Where: Mez Contemporary Mexican
5410 Page Rd
Durham, North Carolina  27703
United States
Contact: Andrea Pare

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In today's competitive market, there are many reasons to form alliances. The 2016 PwC CEO Survey found that 48% of CEOs plan to engage in new strategic alliances or joint ventures in order to drive corporate growth and profitability.

In order to reap maximum benefits of a partnership, the purpose of the relationship must be clear. This session will highlight how local companies are using various alliance types to achieve business strategies and goals.

Our panelists will share key objectives and the best practices they employ in alliances they lead, including those based on Market Facing, R&D, Supplier, and other collaboration types.

What you will learn:

  • Key trends and drivers for local partner and alliance relationships
  • Best practices for navigating opportunities and challenges of various alliance types
  • How your peers are managing relationships to drive successful outcomes

Please consider inviting your colleagues who contribute to managing your alliances.

Sponsorship provided by ASAP Member Relayware.



Mike Maturo
Pre-Sales Engineer
Click here for bio


Marlon L. Merrit
Director Strategic Sourcing & Category Management
Duke Energy
Click here for bio

Elishia Rousos
Director Technology Alliances
SAS Institute
Click here for bio

Susan Lillard Thomason
Vice President, Customer Solutions Management Group
Click here for bio

Jacob Thomas
Senior Director, Partner Services
Click here for bio


Mez Contemporary Mexican
5410 Page Rd
Durham NC 27703

Contemporary Mexican buffet dinner with cash bar

The ASAP RTP chapter would like to thank Relayware for sponsoring this event.

For questions about the event, please contact:

Andrea Pare

For questions about ASAP or membership please contact:
Lori Gold, Director Member Services
+1 781-562-1630 x 203

For more information email us at or call +1-781-562-1630