Do you think military leadership is all command-and-control? Think again. Lieutenant Colonel Andrew Farina will show 2023 ASAP Global Alliance Summit attendees how the art of influence is just as essential on the front lines as it is in alliance management. Continue Reading
What types of ecosystems manager positions are emerging in the technology workforce? What skills are required of these various twists on the ecosystems manager position? Which parts of the alliance management skill set are crucial to managing ecosystems? What new competencies are needed? Continue Reading
Amid the whole spectrum of communication styles that alliance professionals must master in their quest to be the best, gender differences in speaking, listening, and even handshakes can prove challenging. A fascinating Summit presentation highlighted a variety of gendered behaviors to be aware of. Continue Reading
The alliance management skill set really does prepare you for senior leadership! Krishnan Viswanadhan and Andy Eibling, relatively newly christened "Chiefs," are living proof. They chatted about how alliance managers can blaze a path to the C-suite at the 2022 ASAP Global Alliance Summit. Continue Reading
Sherry Foster and Robb Franks showcased a new through-channel marketing solution intended to enable SMB resellers to market IT solutions on a mass scale at the 2022 ASAP Global Alliance Summit. Continue Reading
SAS workshops inculcate MBA-type skills in its alliance managers. Equifax's alliance team has been bolstered by recent hires with a product/technical background. Neil Blecherman recommended that alliance managers overseeing a customer, product, and strategy at the 2022 ASAP Global Alliance Summit. Continue Reading
In commercial-stage alliances, biopharma alliance managers find themselves in the role of captains of industry: more like entrepreneurs or general managers of a business than at earlier stages. The rewards can be great, the stakes are high, and the results show up as dollars on the P&L. Continue Reading
"So Happy Together"? Sure, the ASAP member community was thrilled to gather again in person last week in Tampa. But there's more to it than just togetherness. ASAP's founder explains why this might just have been the best Global Alliance Summit we've ever had. Continue Reading
Systems thinking, self-sufficiency, diversity of thought and backgrounds, constant communication, and comprehensive training and development options go a long way in building and retaining a successful alliance management team, according to speakers at last week's 2022 ASAP Global Alliance Summit. Continue Reading
Magical mystery tour? Or vision of the rapidly oncoming future? By any name, Jay McBain guided ASAP Global Alliance Summit attendees through the turbulent world of obliterated business models, disruptive ecosystems, and companies scrambling to stay ahead. Conclusion? Alliances rule! Continue Reading
Companies that think of employee experience (EX) and customer experience (CX) holistically and intentionally see a 1.8X growth rate as opposed to 1.3X or 1.4X growth that comes with addressing these elements in a vacuum, according to research from Tiffani Bova of Salesforce. Continue Reading
What exactly is a "digital thread go-to-market strategy"? Let's just say it's a tale of a village, a flywheel, and an ecosystem, and how all three must be mobilized to move a needle. Cherie Gartner of PTC breaks it down for us. Continue Reading
