ASAP Blog

Looking to engage with our member community by contributing to ASAP’s content? Send your blog post, article draft, or idea to Michael Burke at mburke@strategic-alliances.org

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Follow the Money: What Do SaaS and Subscription Mean for Alliance Professionals?
Follow the Money: What Do SaaS and Subscription Mean for Alliance Professionals?

For alliance professionals working in tech partnering, it's still a game of fundamentals. But the shifts to cloud, SaaS, and subscription-based business models have implications for the continuing evolution of how they manage partnerships and what skills they'll need. Continue Reading

Postedby Michael Burke
Date posted01/20/2022


Chipping Away at a New Partner Ecosystem
Chipping Away at a New Partner Ecosystem

Semiconductor companies like STMicroelectronics are leaning on partner ecosystems to take advantage of major services revenue opportunities created by the proliferation of internet-connected devices. Continue Reading

Postedby Jon Lavietes
Date posted01/12/2022


Strong Partnerships Are No Accident—Just Ask the Ambassadors
Strong Partnerships Are No Accident—Just Ask the Ambassadors

Many companies say they want to be a "partner of choice," but getting there is no accident. It takes forethought, planning, and work to build up the alliance team and function, and to create a "community of ambassadors" for alliance management, as a recent ASAP European Alliance Summit made clear. Continue Reading

Postedby Michael Burke
Date posted01/3/2022


Can’t Save the Planet Alone: Cross-Industry Partnerships Seek to Produce Sustainable Business Models
Can’t Save the Planet Alone: Cross-Industry Partnerships Seek to Produce Sustainable Business Models

Reza Ghahary outlined some groundbreaking sustainability alliances impacting greenhouse gas emissions, salmon-fishing practices, drinking water, and palm oil production at the 2021 ASAP European Alliance Summit. Continue Reading

Postedby Jon Lavietes
Date posted12/20/2021


The Partner Enablement Journey: Enjoy the Ride!
The Partner Enablement Journey: Enjoy the Ride!

When it comes to partner enablement, the old ways are definitely "yesterday's news." The keys to success today are to create automated yet customized "journeys" that partners can easily follow themselves to get the training they need, as a recent ASAP Webinar panel made clear. Continue Reading

Postedby Michael Burke
Date posted12/14/2021


You’ve Got to Own It: Your Career Journey and Your “Stakeholder Matrix”
You’ve Got to Own It: Your Career Journey and Your “Stakeholder Matrix”

Looking ahead at your career path? It might help to look back, forward, and all around you. Some of our experienced biopharma veterans weighed in on what makes a good career planning process, the importance of getting the right people on your "team," and knowing your "what" and your "why." Continue Reading

Postedby Michael Burke
Date posted11/30/2021


An Intelligent Framework for a Smart City
An Intelligent Framework for a Smart City

Nokia's vision for a smart city includes an increased reliance on public transportation using vehicles that run on renewable energy sources, and products and services similarly fueled by sustainable forms of power via smart grids. Continue Reading

Postedby Jon Lavietes
Date posted11/23/2021


Setting Sail for a Decarbonized Maritime Industry
Setting Sail for a Decarbonized Maritime Industry

At the 2021 ASAP European Alliance Summit, Paolo Guglia, innovation manager at Fincantieri, presented a complex web of collaborations aimed at remaking how companies in this sector approach R&D, innovation, and go-to-market activities. Continue Reading

Postedby Jon Lavietes
Date posted11/16/2021


Guest Blog Post: Open the Door to Partner-to-Partner Collaboration and Let Remarkable Value In
Guest Blog Post: Open the Door to Partner-to-Partner Collaboration and Let Remarkable Value In

When two companies that are not direct partners get together, good things happen. They may create more value and new and unexpected outcomes along the way. Continue Reading

Postedby Ezra Schneier
Date posted11/9/2021


Reactive or Proactive? It’s Not a Choice. Balancing Strategy and Execution Is Always a Challenge
Reactive or Proactive? It’s Not a Choice. Balancing Strategy and Execution Is Always a Challenge

Alliance managers are often charged with developing the strategic vision and executing day-to-day activities related to their alliances. A recent ASAP roundtable discussed how to balance these two responsibilities. Continue Reading

Postedby Jon Lavietes
Date posted11/4/2021


Surveying the Scene of Your Collaborations
Surveying the Scene of Your Collaborations

Dicerna Pharmaceuticals put together a rigorous survey of its own employees and those of its partners to solicit undisguised, straightforward commentary on its people and practices—the good, the bad, and the ugly. The exercise was a "heavy lift," said one 2021 ASAP BioPharma Conference presenter. Continue Reading

Postedby Jon Lavietes
Date posted10/28/2021


In Good Hands: ASAP Board Elects New Officers
In Good Hands: ASAP Board Elects New Officers

With new board officers in place and continuity throughout, ASAP's board of directors is set up well to guide the organization into the future and continue to provide value to the ASAP member community. Continue Reading

Postedby Michael Burke
Date posted10/21/2021