The ASAP Handbook of Alliance Management - A Practitioner’s Guide - Softcover International

The ASAP Handbook of Alliance Management is your guide to the fundamentals of alliances and strategic alliance management.

This compendium of alliance management practices, principles, and current professional standards puts all the information you need in one unique, indispensable guidebook that exists nowhere else. This key educational resource includes:

• Key phases of the Alliance Life Cycle
• Emerging topics in alliance management
• Evolving thinking on alliance capability, networks, and portfolios
• Editable tools and checklists that can be customized to any alliance

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