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Join our growing community of alliance and partnering professionals

To join ASAP, click the join button in the orange strip on the upper right corner of this site.

Not a Member and Want to Sign Up for an Event or Purchase Content?

In order to sample some of what ASAP has to offer, non-members are asked to first create an account when registering for an event or purchasing content. Doing so will allow you to receive limited communications from ASAP regarding upcoming programs.

To set up a non-member account, click on the Create an Account button below. This will allow you to begin exploring non-member purchase options and give you very limited content access.

To truly enjoy all the rich content and resources ASAP provides, you need to become a member. You can upgrade to an Individual Membership at any time online. Membership has its benefits: including a subscription to Strategic Alliance Quarterly, open access to the Content Hub, complimentary registration for monthly webinars and other virtual member-only programs, and much more.

Want more details? Contact Lori Gold at to learn more about the ASAP community.

Create an Account

Join ASAP—Enrich Your Alliance Practice—Engage with Our Growing Community!

Take the next step and join the only nonprofit community serving partnering professionals in all industries who manage strategic alliances, ecosystems, go-to-market partnerships, key channel partner relationships, and other business collaborations.

As the go-to community for alliance and partnering success, ASAP offers many resources to its members, including tools, publications, education and networking events, and more.

The ASAP community is rich because members network, contribute, and engage in many ways to advance their alliance practice and the profession. We’d love to have you become part of our community!

ASAP offers two member types:

  • Individual: You can become an Individual member of ASAP for $399 per year. Click here to join.
  • Organization: Looking to invest in your team’s participation? ASAP offers a tiered structure for Organizational Memberships. Contact Lori Gold, +1-781-684-9588 or click the View Membership Information button below.

View Membership Information