ASAP Webinar

Highlighting topics that are top of mind for alliance professionals.

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Operationalizing the Future: An Ecosystem Tale
Operationalizing the Future: An Ecosystem Tale

In a world that's rapidly moving from products to outcomes and from bilateral alliances to more complex ecosystem models, strategies and mindsets will need to change too. That's just one of the takeaways from a recent ASAP Collaborative Connection Monthly webinar featuring Greg Sarafin of EY. Continue Reading

by Michael Burke
01/19/2023


ASAP Webinar Delivers the Scoop on Tech, Pharma Alliance Similarities
ASAP Webinar Delivers the Scoop on Tech, Pharma Alliance Similarities

Although tech and pharma alliances have some very different nuances, strategic thinking, trust, and conflict resolution are necessary to get that sweet taste of alliance success in either industry. Christina Neary and Alison Handley expanded on these themes in the latest ASAP webinar. Continue Reading

by Jon Lavietes
12/13/2022


In Partners We Trust: ASAP Webinar Breaks Down the Importance of Having Faith in Your Collaborators
In Partners We Trust: ASAP Webinar Breaks Down the Importance of Having Faith in Your Collaborators

Trust is the foundation of any alliance. You need to build it between and within partner organizations early, and work hard to maintain it over time. Because once it's gone, so goes your alliance, in all likelihood, as was explained in ASAP's latest webinar. Continue Reading

by Jon Lavietes
12/1/2022


Getting Better All the Time: Continuous Improvement in Partnering
Getting Better All the Time: Continuous Improvement in Partnering

How do you continually improve your partnerships? Don't wait until something is broken to make adjustments, reward the people making improvements, discuss potential changes frequently, and use the ISO 44001 and 56002 standards in combination. The latest Collaborative Connection Monthly explains. Continue Reading

by Jon Lavietes
10/20/2022


Speaking C-Suite, the Language of Career Advancement
Speaking C-Suite, the Language of Career Advancement

What do your C-level execs want to know? What's the best way to deliver that information? And how do you do it quickly, so as not to waste your senior executive's precious time? Sally Wang, Katherine Kendrick and Drew Quinlan broke it down in ASAP's latest webinar. Continue Reading

by Jon Lavietes
10/5/2022


Small Players, Big Deals: How Tech Startups Can Become Better Partners to the Global 500
Small Players, Big Deals: How Tech Startups Can Become Better Partners to the Global 500

Patrick Heffernan and Geoff Woollacott of Technology Research Business, Inc. (TBR) laid out a plan for startups to be better ecosystem partners to the world's largest tech companies in ASAP's latest webinar. Continue Reading

by Jon Lavietes
09/1/2022


How to Align Your Alliance Stars
How to Align Your Alliance Stars

Norma Watenpaugh revealed formal tools that can reduce or optimize the whopping 70% of alliance managers' time spent aligning stakeholders in the latest Collaborative Connection Monthly webinar series. Continue Reading

by Jon Lavietes
08/10/2022


The Right Stuff for M&A? Alliance Managers Have It!
The Right Stuff for M&A? Alliance Managers Have It!

M&A is cool, sexy, and mysterious...but why should alliance managers care? First, to alleviate the fear factor when M&A rocks their company's world. Second, because they might just be able to contribute constructively to the integration process, and burnish their skills while they're at it. Continue Reading

by Michael Burke
07/22/2022


Why Partner? It’s About More Than Money
Why Partner? It’s About More Than Money

Even in the hypercompetitive world of tech partnering, it's about more than just revenue. Netting quick, early wins, focusing on and measuring customer and partner success, and opening up more and bigger, better opportunities are all just as important. Continue Reading

by Michael Burke
07/18/2022


How Alliance Managers Avoid a Failure to Communicate
How Alliance Managers Avoid a Failure to Communicate

Communication is "at the center of everything we do as alliance managers.” It's not just part of a days' work, it's "the whole job." Michael J. Burke led a discussion on the topic between Peggy Taylor, Christina Neary, and Sophie Lismonde as part of ASAP's latest webinar. Continue Reading

by Jon Lavietes
06/23/2022


Fireside Chat Explores How to Keep the Channel Tuned In
Fireside Chat Explores How to Keep the Channel Tuned In

The channel may be changing, but it will still play a big role in the world of subscriptions, marketplaces, and ecosystems moving forward. Nellie Scott of SAS and Rob Spee of BeyondTrust outline the skills channel managers need for programs of all maturity levels in the latest ASAP Fireside Chat. Continue Reading

by Jon Lavietes
05/5/2022


Leaning into the Future: Your Alliance Questions Answered!
Leaning into the Future: Your Alliance Questions Answered!

The cup overflowed, and time ran out: not enough time, that is, to get to everyone's questions during the last ASAP Webinar, "Leaning into the Future: Priorities for Biopharma Alliance Professionals." But fear not! Our esteemed panelists provided answers to your burning alliance questions. Continue Reading

by Michael Burke
04/14/2022