ASAP Blog

The ASAP Blog is your go-to source for coverage of the latest ASAP events, including conferences, webinars, roundtables, and other presentations.

The ASAP Blog is your go-to source for coverage of the latest ASAP events, including conferences, webinars, roundtables, and other presentations.

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“No Law Degrees Needed”

Global Alliance Summit

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“No Law Degrees Needed”

“No Law Degrees Needed”: Summit Session Reveals How Mediation Techniques Can Help Alliance Managers De-escalate Conflicts Posted By Jon Lavietes, Thursday, April 15, 2021Updated: Thursday, April 15, 2021 Conflict is endemic to alliances, and thus conflict resolution is one of the... Continue Reading

04/15/2021


RapidValue: A David That Can Play, and Partner, with the Goliaths

Alliance Excellence Award

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RapidValue: A David That Can Play, and Partner, with the Goliaths

Posted By Jon Lavietes, Monday, April 12, 2021 The David-Goliath alliance is an evergreen alliance topic. No matter the era, industry, or market segment, there will always be opportunities for smaller entities and larger, established companies to generate revenue, develop products, or fill... Continue Reading

04/12/2021


Global Alliance Summit Master Class Helps Construct Your Best-Laid Plans

Global Alliance Summit

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Global Alliance Summit Master Class Helps Construct Your Best-Laid Plans

Posted By Jon Lavietes, Tuesday, April 6, 2021 The 2021 ASAP Global Alliance Summit was a time for networking with peers in virtual mixers and learning from a variety of expert speakers. However, it was also a forum for combining the two activities. This year’s Summit program featured a new... Continue Reading

04/6/2021


Are You Ready for Liftoff? How to Launch an Alliance That Has the Right Stuff
Are You Ready for Liftoff? How to Launch an Alliance That Has the Right Stuff

Posted By Michael Burke, Monday, April 5, 2021 One of the highlights and new features of this year’s just-concluded ASAP Global Alliance Summit is the addition of two master classes in alliance management, taught by some of the best of the best in the profession. The first of those, which... Continue Reading

04/5/2021


“We Need You to Do This on Behalf of the Nation”: How One Collaboration Constructed the PPP in Days

Global Alliance Summit

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“We Need You to Do This on Behalf of the Nation”: How One Collaboration Constructed the PPP in Days

Posted By Jon Lavietes, Wednesday, March 24, 2021 In March 2020, just a few weeks into a pandemic that roiled our economic and workplace stability, the US federal government enacted the Coronavirus Aid, Relief, and Economic Security (CARES) Act, which, among other things, cleared the way for the... Continue Reading

03/24/2021


Women on the Entrepreneurial—and Partnering—Front Lines
Women on the Entrepreneurial—and Partnering—Front Lines

Entrepreneurship: the word conjures images of bold leadership, innovation, risk taking, and cool new startups disrupting markets and changing the world. But the truth can be far less glamorous. Huge challenges await the new or unwary would-be entrepreneur. And what if the startup founder is a... Continue Reading

03/24/2021


Summit Panel: Don’t Underestimate the Importance of Relationship Metrics!

Global Alliance Summit

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Summit Panel: Don’t Underestimate the Importance of Relationship Metrics!

Posted By Jon Lavietes, Wednesday, March 17, 2021 For years, many in the alliance community lamented over the perceived misunderstanding of the alliance practice and the lack of appreciation for the value it brings to the rest of an organization. Fortunately, that is changing, as our recent... Continue Reading

03/17/2021


Don’t Try to Fix the Past: Create the Future
Don’t Try to Fix the Past: Create the Future

Posted By Michael Burke, Wednesday, March 17, 2021 ASAP members hail from around the globe, and in many ways Bronwyn Hastings exemplifies that global character in microcosm. The senior vice president of worldwide channels, sales, and ecosystems for Citrix is originally from South Africa, is a... Continue Reading

03/17/2021


Pharma Soulmate: Summit Session Details How Bayer, Evotec Became Each Other’s Preferred Partner

Global Alliance Summit

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Pharma Soulmate: Summit Session Details How Bayer, Evotec Became Each Other’s Preferred Partner

Posted By Jon Lavietes, Tuesday, March 16, 2021 The second day of the 2021 ASAP Global Alliance Summit rolled on with an in-depth look into a decade-old alliance that grew from a single initiative into a complex multipartnership arrangement involving drug candidates in a few disease areas. The... Continue Reading

03/16/2021


The Amplified Future of Alliances: It Goes to 11!

Global Alliance Summit

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The Amplified Future of Alliances: It Goes to 11!

Posted By Michael Burke, Tuesday, March 16, 2021 Among the highlights from day two of the ASAP Global Alliance Summit was the keynote address by Jay McBain, principal analyst for channels, partnerships, and alliances at Forrester Research. Then again, McBain is a veritable one-man highlight reel... Continue Reading

03/16/2021


Global Economy Be Nimble, Business Be Quick: Ecosystems Enable Unprecedented Agility in the Pandemic

Global Alliance Summit

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Global Economy Be Nimble, Business Be Quick: Ecosystems Enable Unprecedented Agility in the Pandemic

Posted By Jon Lavietes, Monday, March 15, 2021 Like everything else in the business world, technology ecosystems have had to pivot quickly and sharply to meet shifting needs of companies, partners, and customers in this pandemic. ASAP’s coverage and event programming has similarly evolved... Continue Reading

03/15/2021


The Summit Is Here! And It’s Music to Our Ears

Global Alliance Summit

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The Summit Is Here! And It’s Music to Our Ears

Posted By Michael Burke, Monday, March 15, 2021 The 2021 ASAP Global Alliance Summit began virtually this morning US time with opening remarks and introduction by Michael Leonetti, CSAP, president and CEO of ASAP. Leonetti greeted attendees—who covered the globe from California to... Continue Reading

03/15/2021