ASAP Blog

Looking to engage with our member community by contributing to ASAP’s content? Send your blog post, article draft, or idea to Michael Burke at mburke@strategic-alliances.org

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Measuring the “Esoteric”: CCM Webinar Explores Alliance Value Creation
Measuring the “Esoteric”: CCM Webinar Explores Alliance Value Creation

Christina Neary and Ann Trampas revealed how to achieve, measure, and demonstrate value to the rest of the organization in the latest Collaborative Connection Monthly. Continue Reading

Postedby Jon Lavietes
Date posted07/19/2023


Like Water for Revenue
Like Water for Revenue

As we enter the lazy days of summer, our ASAP editorial team is still working hard. Here we take a retrospective glance at one of the highlight sessions of April's ASAP Global Alliance Summit in Tampa, detailing how to get senior execs and other alliance stakeholders all in the same boat. Continue Reading

Postedby Michael Burke
Date posted06/29/2023


Defusing the Combat Zone
Defusing the Combat Zone

Figure out a win-win solution, keep your eye on the North Star vision, play the long game, acknowledge that disagreements are professional, and not personal. The latest ASAP roundtable had plenty of advice for preventing and dealing with conflict in an alliance context. Continue Reading

Postedby Jon Lavietes
Date posted06/21/2023


A Smooth Daily Alliance Operation
A Smooth Daily Alliance Operation

Jan Twombly and Jeff Shuman of The Rhythm of Business outlined best practices for 1) the alliance operating model, 2) onboarding processes, and 3) communication protocols. If these three elements are done right, alliance success measures and team enthusiasm could jump as much as 40 percent. Continue Reading

Postedby Jon Lavietes
Date posted06/15/2023


When Alliances Appreciate in Values
When Alliances Appreciate in Values

Adam McNair credited the ISO 44001 standard for helping to shape a shared vision between partners, and he shared tips for dealing with alliances in which the organizations' values are misaligned in the June Collaborative Connection Monthly. Continue Reading

Postedby Jon Lavietes
Date posted06/8/2023


Cordon Bleu: ASAP Unveils Award Winners
Cordon Bleu: ASAP Unveils Award Winners

The winners are in! Ard-Pieter de Man held fireside chats with executives from Janssen Pharmaceuticals, Guidewire, AstraZeneca, Cancer Research Horizons, Novo Nordisk, 2seventy bio, and Vir Biotechnology about their journey to winning 2023 ASAP Alliance Excellence Awards. Continue Reading

Postedby Jon Lavietes
Date posted06/1/2023


Welcome to the Zoo
Welcome to the Zoo

Panelists on a recent ASAP Webinar shared their expertise on stakeholder mapping: what it is, what it does, why it's important, and how it helps alliances starting out and furthers their ongoing success. Continue Reading

Postedby Michael Burke
Date posted05/25/2023


Strategy Shift: How Alliance Practices—and Alliance Managers—Are Upleveling Their Skills
Strategy Shift: How Alliance Practices—and Alliance Managers—Are Upleveling Their Skills

We've been talking for years about how alliance leaders have had to bring a strategic mindset and a portfolio approach. Cindy Warren, Jarrod Midboe, and Adam Kornetsky explained in more detail how to build this into a modern-day biopharma alliance practice at the ASAP Global Alliance Summit. Continue Reading

Postedby Jon Lavietes
Date posted05/23/2023


Always Be Partnering: How to Thrive in the US Healthcare Ecosystem
Always Be Partnering: How to Thrive in the US Healthcare Ecosystem

Parth Amin of startup Eysz spoke about the sometimes daunting challenges navigating the US healthcare ecosystem, in which the interests of many of the stakeholders often conflict with each other in the latest Collaborative Connection Monthly. Continue Reading

Postedby Jon Lavietes
Date posted05/18/2023


Back on Track: What to Do When an Alliance Goes Off the Rails
Back on Track: What to Do When an Alliance Goes Off the Rails

Fishbones, five whys, health checks, and a fresh perspective are some of the tools that can help get a collaboration that has gone awry back on track. ASAP's April roundtable delved deep into the basic tenets for guiding an alliance back on course. Continue Reading

Postedby Jon Lavietes
Date posted05/16/2023


Ecosystems Keep Customers on Track as Business Changes Course
Ecosystems Keep Customers on Track as Business Changes Course

What part of your offerings should you turn to your partner ecosystem for co-innovation help? Ask your sales team and interview clients yourself, said Sally Wang in the April Collaborative Connection Monthly. Continue Reading

Postedby Jon Lavietes
Date posted05/11/2023


Collaborative Intelligence: What Is It?
Collaborative Intelligence: What Is It?

One of the many benefits of partnering is that we're better when "thinking together," according to ASAP Global Alliance Summit presenter Lynda McDermott, CA-AM, president of EquiPro International. She explored with participants how their diverse talents and strengths create better alliance results. Continue Reading

Postedby Michael Burke
Date posted05/9/2023