ASAP Blog

Looking to engage with our member community by contributing to ASAP’s content? Send your blog post, article draft, or idea to Michael Burke at mburke@strategic-alliances.org

Alliance Excellence Award ASAP Publications ASAP Short Takes ASAP Webinar BioPharma Conference Community Partnership Contributed Content European Alliance Summit Global Alliance Summit Job Board Member Resources Program Executive Summary Program Executive Summary : ASAP Roundtables Program Executive Summary : Collaborative Connections Program Executive Summary : Virtual Programs

There’s No Substitute for a Good Ecosystem Experience
There’s No Substitute for a Good Ecosystem Experience

Specializations, accreditations, accelerators, and partner NPS scores. They're all part of creating a great ecosystem experience for partners who are in turn devising cutting-edge solutions that solve customers' challenges within innovative new business models. Continue Reading

Postedby Jon Lavietes
Date posted10/5/2023


The Meaning of Alliance Success
The Meaning of Alliance Success

In tech, business development doesn't need to be convinced of the importance of partners in the age of the ecosystem. In pharma, "transactional" BD folks might still be tempted to shortchange the alliance structure during contract negotiations. It was all explained in the ASAP EU Summit last month. Continue Reading

Postedby Jon Lavietes
Date posted10/3/2023


What’s Your Playbook?
What’s Your Playbook?

Alliance professionals from a variety of industries revealed playbooks for a host of different situations in the latest ASAP roundtable. Continue Reading

Postedby Jon Lavietes
Date posted09/28/2023


Cultural Differences: Global, Remote, and Closer Than Ever
Cultural Differences: Global, Remote, and Closer Than Ever

In an increasingly global world of remote and hybrid work situations, cultural differences loom ever larger in alliances. One of the presenters at the recent ASAP European Alliance Summit in London addressed some ways of understanding and even transcending these differences. Continue Reading

Postedby Michael Burke
Date posted09/27/2023


Certified Special: Guidewire’s PartnerConnect Program Earns ASAP Alliance Excellence Award
Certified Special: Guidewire’s PartnerConnect Program Earns ASAP Alliance Excellence Award

Specializations are the new order in tech partner enablement. The specializations offered as part of Guidewire's PartnerConnect program earned the company a 2023 ASAP Alliance Excellence Awards. Continue Reading

Postedby Jon Lavietes
Date posted09/26/2023


The View from the Helicopter
The View from the Helicopter

Day two of the ASAP European Alliance Summit in London finds us dreaming of English gardens, high tea, and a friendly pint at the local pub. But while we're daydreaming, two of our ASAP presenters show us how to increase the value of an alliance while seeing the big strategic picture. Continue Reading

Postedby Michael Burke
Date posted09/21/2023


It’s Happening in London! Careers, M&A, and Partnering in All Industries Highlight Diverse Lineup
It’s Happening in London! Careers, M&A, and Partnering in All Industries Highlight Diverse Lineup

The ASAP European Alliance Summit kicks off today with a variety of sessions from alliance thought leaders across the pond covering cross-industry partnerships, M+A, career advice, and ecosystems in all markets. Continue Reading

Postedby Jon Lavietes
Date posted09/20/2023


What Is the “Collaborative Mindset”?
What Is the “Collaborative Mindset”?

Without a healthy dose of trust, effective organizational integration, and a "Godfather" who can't be refused, companies will fail to navigate the networks produced by ground-shifting technologies. Robert Porter Lynch outlined the "collaborative mindset." Continue Reading

Postedby Jon Lavietes
Date posted09/14/2023


Risky Business
Risky Business

Risk management and adverse scenario planning must be conducted in the earliest stages of the alliance life cycle. And if you have been anointed the alliance manager of an existing alliance for which risk management hasn't been conducted, don't be shy to play the "new-guy card." Continue Reading

Postedby Jon Lavietes
Date posted08/24/2023


Metrics That Matter: Choosing the Right KPIs for Each Alliance
Metrics That Matter: Choosing the Right KPIs for Each Alliance

There are three types of metrics alliance managers can use to measure success, KPIs related to 1) outcomes, 2) activities, and 3) alignment. Michael Roch and Louis Rinfret of allianceboard gave examples of each and revealed when to use them in the latest ASAP webinar. Continue Reading

Postedby Jon Lavietes
Date posted08/17/2023


Climate Change Alliances: A Vibrant Ecosystem
Climate Change Alliances: A Vibrant Ecosystem

A recent ASAP Webinar featured a panel discussion of just what it will take to move from a fossil fuel economy to a cleaner, greener, more sustainable planet. The answer? A combination of build, buy, and partner, along with consumer and voter pressure. And lots of partnering. Continue Reading

Postedby Michael Burke
Date posted08/8/2023


The Story of Vir: Alliance Success in a Blur
The Story of Vir: Alliance Success in a Blur

Sophisticated alliance practices aren't just the domain of Big Pharma. Fast-growing Vir Biotechnology took home a 2023 ASAP Alliance Excellence Award for Alliance Program Excellence for its diverse portfolio of 50 alliances, collaborations, and licenses, some of which have garnered powerful results. Continue Reading

Postedby Jon Lavietes
Date posted07/31/2023