ASAP Blog

Looking to engage with our member community by contributing to ASAP’s content? Send your blog post, article draft, or idea to Michael Burke at mburke@strategic-alliances.org

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Operationalizing the Future: An Ecosystem Tale
Operationalizing the Future: An Ecosystem Tale

In a world that's rapidly moving from products to outcomes and from bilateral alliances to more complex ecosystem models, strategies and mindsets will need to change too. That's just one of the takeaways from a recent ASAP Collaborative Connection Monthly webinar featuring Greg Sarafin of EY. Continue Reading

Postedby Michael Burke
Date posted01/19/2023


Agents of Change: Alliance Professionals Keep Calm and Carry On
Agents of Change: Alliance Professionals Keep Calm and Carry On

With rapid and ongoing change continuing to be the norm in biopharma, healthcare, information technology, and across industries, it falls to alliance professionals to be the communicators, facilitators, and explainers of change and its implications...and to keep others calm. Continue Reading

Postedby Michael Burke
Date posted01/12/2023


To Everything There Is a Season: Looking Ahead
To Everything There Is a Season: Looking Ahead

In this post, ASAP's president and CEO, Michael Leonetti, CSAP, recaps a very successful 2022 for ASAP, surveys three emerging partnering trends, and looks ahead to a new year that holds great promise for partnerships, ecosystems, and the profession of alliance management. Continue Reading

Postedby Michael Leonetti
Date posted01/5/2023


Guest Post: The Birth of the Partner Showcase
Guest Post: The Birth of the Partner Showcase

When the customer is unaware of a partner's existence or unclear on the scope of the partnership, maybe it's time to try something new. Our guest blogger recommends a solution: educating the customer by means of a special presentation called a Partner Showcase. Continue Reading

Postedby Ezra Schneier
Date posted01/3/2023


Don’t Just Let Things Happen! ASAP Roundtable Zooms In on What Makes an Alliance Leader
Don’t Just Let Things Happen! ASAP Roundtable Zooms In on What Makes an Alliance Leader

What's the difference between being an alliance manager and acting as an alliance leader? A recent ASAP Roundtable explored that very topic, with responses ranging from being more proactive to establishing sound practices to taking an enterprise-level view across the portfolio and the organization. Continue Reading

Postedby Michael Burke
Date posted12/28/2022


Shared Success: The Story of AstraZeneca’s Community of Excellence
Shared Success: The Story of AstraZeneca’s Community of Excellence

AstraZeneca's Community of Excellence gathers alliance management stakeholders across the organization to share best practices, trends, and ideas—and it costs nothing! This “simple, lean, and efficient” approach to COEs was featured at the 2022 ASAP BioPharma Conference. Continue Reading

Postedby Jon Lavietes
Date posted12/20/2022


Guest Post: Driving Better Business Decisions Through Strategic Alliance Management Intelligence
Guest Post: Driving Better Business Decisions Through Strategic Alliance Management Intelligence

Theoretically, maybe you can manage what you can't measure...but does that really make sense? This guest post argues for optimizing alliance management through the intelligent use of data and information that is housed in one place, fit for purpose, and available on demand to alliance stakeholders. Continue Reading

Postedby Louis Rinfret
Date posted12/14/2022


ASAP Webinar Delivers the Scoop on Tech, Pharma Alliance Similarities
ASAP Webinar Delivers the Scoop on Tech, Pharma Alliance Similarities

Although tech and pharma alliances have some very different nuances, strategic thinking, trust, and conflict resolution are necessary to get that sweet taste of alliance success in either industry. Christina Neary and Alison Handley expanded on these themes in the latest ASAP webinar. Continue Reading

Postedby Jon Lavietes
Date posted12/13/2022


At Ease: CCM Webinar Explores How to Simplify the Partner Experience
At Ease: CCM Webinar Explores How to Simplify the Partner Experience

If your company is easy to deal with as a partner, you're more likely to deliver great results and attract new employees, partners, and customers. So how do you simplify the partner experience? Phil Sack explained in the latest Collaborative Connection Monthly webinar and roundtable. Continue Reading

Postedby Jon Lavietes
Date posted12/8/2022


Guest Post: What’s Keeping Alliance Managers Up at Night?
Guest Post: What’s Keeping Alliance Managers Up at Night?

A recent ASAP Roundtable surveyed biopharma alliance managers from around the Asia Pacific region on the most pressing issues they face. Managing stakeholders, finding talent, and ensuring good governance topped the list. But the APAC partnering boom highlighted some regional specifics too. Continue Reading

Postedby Jan Twombly
Date posted12/6/2022


In Partners We Trust: ASAP Webinar Breaks Down the Importance of Having Faith in Your Collaborators
In Partners We Trust: ASAP Webinar Breaks Down the Importance of Having Faith in Your Collaborators

Trust is the foundation of any alliance. You need to build it between and within partner organizations early, and work hard to maintain it over time. Because once it's gone, so goes your alliance, in all likelihood, as was explained in ASAP's latest webinar. Continue Reading

Postedby Jon Lavietes
Date posted12/1/2022


Amazing Discoveries: Takeda Showcases Tips for Partnerships at the Earliest Clinical Stages
Amazing Discoveries: Takeda Showcases Tips for Partnerships at the Earliest Clinical Stages

In discovery-phase alliances, alliance managers need to have their eyes on the big picture and broader company strategy when working with scientists who are often too narrowly focused on short-term objectives. Three Takeda executives explained in an 2022 ASAP BioPharma Conference presentation. Continue Reading

Postedby Jon Lavietes
Date posted11/29/2022