Perhaps one of the less appreciated and less understood roles in biopharma alliances—particularly codevelopment, cocommercial alliances—is that of the medical affairs team, specifically medical science liaisons (MSLs). These field-level folks implement a medical affairs plan and... Continue Reading
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Where’s the Love? Alliance Managers Show Some…to Medical Affairs
Postedby Michael Burke
Date posted09/25/2019
Undivided Attention: The BMS-Concerto Story
Nontraditional alliances took center stage (literally) yet again today as the opening session at the ASAP BioPharma Conference 2019 got under way in Boston. Titled “Building Value in Non-Traditional Pharma/Biotech Partnerships: BMS and Concerto Health AI,” the session was moderated by... Continue Reading
Date posted09/25/2019
When Worlds Converge: Digital Therapeutics Meets Biopharma Alliance Management
Even a year or two ago, the idea of digital therapeutics didn’t stir up a great amount of interest among most participants at ASAP’s BioPharma Conference, according to Mike Leonetti, president and CEO of ASAP. That sort of ambivalence no longer applies, as was evident at the September... Continue Reading
Postedby Michael Burke
Date posted09/24/2019