ASAP Blog

Companies that think of employee experience (EX) and customer experience (CX) holistically and intentionally see a 1.8X growth rate as opposed to 1.3X or 1.4X growth that comes with addressing these elements in a vacuum, according to research from Tiffani Bova of Salesforce. Continue Reading

We're back, folks! Yes, the ASAP Global Alliance Summit is live, in person, and now up and running. And this morning's plenary took us around the world "the wrong way" with plenty of great lessons for the whole alliance crew! Continue Reading

On the eve of the 2022 ASAP Global Alliance Summit, select attendees were afforded a chance to thoroughly explore the concept of collaboration as it applies to alliances, and also got a sneak peak at tomorrow's plenary, Mark Denton's "Navigate the Storm." Continue Reading

Keep an eye on the ASAP Blog throughout the conference and in the weeks following. The ASAP content development team is hard at work bringing you highlights from some of your favorite sessions and even a few you missed. Click here to read all of our Summit BLOG posts. Continue Reading

Associate Director, Alliance Management at Otsuka Continue Reading

The cup overflowed, and time ran out: not enough time, that is, to get to everyone's questions during the last ASAP Webinar, "Leaning into the Future: Priorities for Biopharma Alliance Professionals." But fear not! Our esteemed panelists provided answers to your burning alliance questions. Continue Reading

Know your partner's decision-making process. The best way to handle conflict is to avoid it. Prereads of presentations prior to governance meetings prevent you from arguing in front of your partner. These insights emerged from ASAP's latest webinar on current alliance management trends in Asia. Continue Reading

Associate Director, Strategic Alliances at Merck & Co. Continue Reading

In a recent ASAP Webinar, two tech partnering insiders spoke of the challenges of shifting business models, the move to the cloud, and above all, changes to partner compensation structures. "Everyone's still trying to figure it out," said one. But alliance pros must help their C-suites solve it. Continue Reading

Channel Marketing Manager, France at OneStream Software Continue Reading

Did the pandemic kill the alliance kickoff? Participants in ASAP's recent roundtable on the topic said no, there were plenty of ways to keep people engaged, get alliance team members the valuable information they needed to know about their new collaboration, and establish invaluable team chemistry. Continue Reading

Strategic Business Development Manager - Big Tech at Zoom Video Communications Continue Reading